Holey Moley

Had not visited Holey Moley in Milwaukee for a while. They’ve really upped their game since then.

Highly recommended.

How Facebook Ads Helped Elect Trump 

Forget the Russians. It was the embeds.

[Trump campaign digital director Brad] Parscale received help utilizing Facebook’s technology from Facebook employees provided by the company who showed up for work to his office multiple days a week. He says they had to be partisan and he questioned them to make sure.  “I wanted people who supported Donald Trump.”  Parscale calls these Facebook employees “embeds” who could teach him every aspect of the technology. “I want to know everything you would tell Hillary’s campaign plus some,” he says he told them.

Both campaigns used Facebook’s advertising technology extensively to reach voters, but Parscale says the Clinton campaign didn’t go as far as using “embeds.” “I had heard that they did not accept any of [Facebook’s] offers.”

The conservative Parscale sees an irony in all this. “These social platforms are all invented by very liberal people on the West and East Coast.  And we figure out how to use it to push conservative values. I don’t think they thought that would ever happen,” says Parscale.

An Oral History of ‘Batman: The Animated Series’ 

I never really watched Batman: The Animated Series, but this oral history from Abraham Riesman is really great.

Arleen Sorkin (Harley Quinn): I could give you an impressive answer about how I did the voice, but I don’t have one. I read it and I just thought that that was the best voice for her in the moment. I don’t want to pretend that I am this woman with great range, so I picked the one that I could do easily, and it worked. Paul decided to make her Jewish, so I put a little Yiddish sound in there. At least we know the Joker isn’t an anti-Semite. It’s his only good quality.

Google and Facebook Have Failed Us 

Alexis Madrigal for The Atlantic:

There’s no hiding behind algorithms anymore. The problems cannot be minimized. The machines have shown they are not up to the task of dealing with rare, breaking news events, and it is unlikely that they will be in the near future. More humans must be added to the decision-making process, and the sooner the better.

Zuckerberg’s Preposterous Defense of Facebook 

Zeynep Tufekci in a New York Times op-ed:

Are you bothered by fake news, systematic misinformation campaigns and Facebook “dark posts” — micro-targeted ads not visible to the public — aimed at African-Americans to discourage them from voting? You must be one of those people “upset about ideas” you disagree with.

Silicon Valley and the Art of the Steal 

Though devoid of many details, the proposed plan would drop the corporate tax rate to 20 percent from 35 percent, preserve research and development tax credits, effectively eliminate U.S taxes on future overseas revenue and allow corporations to bring home trillions of dollars they have stashed abroad at a one-time low tax rate — all provisions the tech industry has fought for.

Silicon Valley and the Art of the Steal 

Though devoid of many details, the proposed plan would drop the corporate tax rate to 20 percent from 35 percent, preserve research and development tax credits, effectively eliminate U.S taxes on future overseas revenue and allow corporations to bring home trillions of dollars they have stashed abroad at a one-time low tax rate — all provisions the tech industry has fought for.

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